Hewlett Packard
“The Enterprise” Experience
Plano, TX
Responsibilities
Account/Client Management
Creative Direction
Concept Development
3D Animation
Gameplay Design
Project Management
Audio Visual Design
Vendor Management
SUMMIT’S VISIONARY AWARD (GOLD) - “INTERACTIVE DISPLAY”
SUMMIT’S B2B (SILVER) - “INTERACTIVE MEDIA”
Overview
I look back on this project fondly because I was 24 years old when this $1mil project came in and I was thrust into being a Creative Director for the first time.
Developed as an immersive executive cusotmer briefing environment for Hewlett Packard Enterprise, this experience translates complex enterprise IT solutions into a clear, collaborative narrative. The space uses a guided, story-driven format, combining large-scale projection, interactive touchpoints, and environmental media, to simulate real-world challenges and demonstrate how HPE’s tools enable teams to solve them together. By focusing on hands-on participation and shared decision-making, the experience turns abstract IT capabilities into tangible outcomes, creating a more effective platform for client engagement, education, and strategic alignment.
This project and imagery was created while employed at 900lbs. I do not own the intellectual property. The project was made possible by a team of talented designers and developers.
Additional project imagery, process documentation or context information can be shared if requested.